In today's competitive business landscape, video stands out as an indispensable tool for effective business promotion, solidifying its place as a cornerstone in your marketing toolkit.
This course is your key to mastering the art of creating impactful and high-quality video content tailored for your business needs.
Imagine being able to tap into the incredible potential of video to boost your business promotion and enhance your service offerings.
Throughout the course, you'll delve into:
Gaining a solid grasp of video dynamics and effective utilisation strategies
Navigating the realm of pre-production preparation with finesse
Becoming well-versed in selecting and using the right equipment
Mastering the nuances of framing, audio optimisation, and lighting techniques
Polishing your on-camera performance and self-presentation skills
Capturing compelling and engaging performances from others
Elevating your video productions through skilled use of cutaway shots
Strategising and planning seamless shoots for optimal results
Upon course completion, you'll be empowered to create impactful marketing videos, enhance your internal communication with purposeful video assets, and much more.
If you would like to find out more about creating and using video in your business then feel free to book a 121 with us.
You might also want to consider joining our 'Video Creators Club' which has everything that you need to get started using video in your business.
Course Content
Module 1 - An Introduction to Video
Introduction to the course.
Lesson 1 - Understanding Video And Its Uses
Lesson 2 - Understanding Your Audience
Lesson 3 - Scripting Your Videos
Module 2 - Equipment
Lesson 1 - Introduction
Lesson 2 - Camera Phone
Lesson 3 - Audio Devices
Lesson 4 - Stabilisation
Lesson 5 - Lighting
Module 3 - Filming Techniques
Lesson 1 - Introduction
Lesson 2 - Locations
Lesson 3 - Framing Your Shots
Lesson 4 - Lighting Your Shots
Lesson 5 - Audio Hints & Tips
Lesson 6 - Positioning Scripts
Lesson 7 - Presenting To Camera
Module 4 - Production
Lesson 1 - Planning A Shoot
Lesson 2 - Breaking Down A Video
Lesson 3 - Filming Yourself
Lesson 4 - Reviewing Your Work
Lesson 5 - Filming Others
Lesson 6 - Filming Cutaway Shots
Lesson 7 - Editing Options & Summary
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